Process

Four steps. A visible trail of decisions.

Every campaign begins with an agreed scope. Creators, content and reporting are reviewed against that brief.

01 / Brief

Agree the audience, objective, deliverables, budget, rights, disclosure requirements, timeline and decision owners.

02 / Selection

Research candidate creators, check available evidence and present a shortlist for agency approval. No shortlist is represented as pre-approved.

03 / Launch

Confirm terms and content approvals, coordinate publication and capture links or other deliverable evidence.

04 / Report

Summarise completed work, available metrics, missing evidence and practical recommendations for the next campaign.

An agency-ready workflow

Nothing launches by assumption.

The partner confirms the brief, creator choices and content before publication. The reporting format is set in advance.